Today is the second day I have been without internet at home. After a few hours of troubleshooting with no luck I phoned my internet service provider to ask whether the issue was on my side like if a bill hadn’t been paid or if it was on there side the guy on the other side said calmly that they have been having problems and everyone’s connections were down. Ok so now what. He didn’t apologise, he didn’t say when they would be back up and running, he just said cheers and hang up the phone.
I don’t like complaining and usually I try not to but this all took place literally minutes after I read Seth Godin’s latest post called Once in a lifetime.
Seth opens with the following:
This is perhaps the greatest marketing strategy struggle of our time:
Should your product or service be very good, meet spec and be beyond reproach or…
should it be a remarkable, memorable, over the top, a tell-your-friends event?
The answer isn’t obvious, and many organizations are really conflicted about this.
The service I got today was niether.
Solution to the problem:
If your service that people are paying for is down let them know about it with a simple sms, call or email. A little goes a long way and I would understand, not everything can work 100% all the time.
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Hello, my name is Tyron Bache. This is my personal blog, the views (remarkable, biased, opinionated, stupid & impulsive) expressed on these pages are mine alone unless otherwise stated. Proud co-founder of 
